The Media Council of Kenya has encouraged journalists to get creative as they submit entries for the Annual Journalism Excellence Awards (AJEA). AJEA is the Council’s signature event that recognises journalists who have excelled in different fields of reporting.
The Council’s Director for Media Training and Development Mr Victor Bwire has told journalists to widen their scope and innovatively package their entries for the premier awards.
Mr Bwire spoke in Naivasha today while opening a workshop for journalists on Business and Film Making organised by the Council in partnership with the Kenya Film Commission.
“While we value all forms of journalism and various specialisations, it is practically impossible to capture all stories for the awards. Even then, with a bit of creativity, all journalism can fit somewhere,” he said.
“Currently we have 18 categories, and even as we think of new ones, your story must fit somewhere. A film story, for instance, can fit in the development category.”
He said the bigger picture is on excellence of journalism and urged media practitioners not to shy away from submitting exceptional stories even if they were not clear about where they would fit since they would be guided.