The Media Council of Kenya is in Migori County for media literacy and sensitisation sessions aimed at helping citizens understand the role and functions of media and other information providers and how to consume media content.
Media Council of Kenya's Assistant Director for Training and Curriculum Development Christine Nguku explained to attendees that the MCK promotes development of "a responsible media and advocates for responsible consumption of media content". She urged stakeholders and members of the public to develop and nurture cordial working relationship between the media and news sources.
Media Council of Kenya Manager for Press Freedom, Safety and Advocacy Dinah Bosibori said the Council is keen on fostering a mutually beneficial relationship between journalists and information sources. "We are empowering members of the public and other stakeholders through such fora to understand how this works", she said.
The Council's Kisumu Regional Coordinator Teddy Oundo urged government agencies, county governments and civil society groups to proactively engage the media for better understanding and coverage of issues of public interest.
While reflecting on the status of the Media Report 2020, The Council's Senior Officer, Research, Planning and Strategy Jacob Nyongesa noted that social media was the third most used platform after TV and Radio, and used mostly for networking, following breaking news and entertainment. He advised the public to utilise and consume social media responsibly.